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Bundling | Send-To | Print | More
Category: Telecommunication | 985 views
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The combining of either network functionalities or end-user services into one integrated package for provision by a supplier to a customer. In the former case, major operators of public networks have often required that competing service providers seeking inter-network connection purchase all the necessary functionalities (e.g., switching and signalling) in one package, rather than providing some of these elements on their own. Hence, "unbundling" has become an important issue in market liberalization programs.
In the latter case, operators may offer a package of services such as basic telephone, cellular telephone, Internet access, and cable television to customers. These "one-stop shopping" offerings are expected to become strategically important as the range of services continues to grow in a competitive environment.
Source: United States Information Agency
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